Data as of Q4 2025 (Dec 31, 2025)
PRPL

PURPLE INNOVATION INC

Institutional Ownership · Q4 2025

Filing: Q4 2025

PURPLE INNOVATION INC (PRPL) is held by 71 institutional investors with combined holdings of $44M. Major holders include Coliseum Capital Manageme, WASATCH ADVISORS LP, VANGUARD GROUP INC.

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Institutional Holders
71
Total Value
$44.5M
Ownership %
59.2%

🏦 Top Institutional Holders

Coliseum Capital Management, LLC
46.9M shares
$32.4M
43.06% ownership
WASATCH ADVISORS LP
5.1M shares
$3.5M
4.70% ownership
VANGUARD GROUP INC
2.6M shares
$1.8M
2.38% ownership
BlackRock, Inc. (BLK)
1.1M shares
$725.2K
0.97% ownership
MILLENNIUM MANAGEMENT LLC
937.7K shares
$647.5K
0.86% ownership

📊 Financials

Income statement, balance sheet, and cash flow from SEC filings.

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