Data as of Q4 2025 (Dec 31, 2025)

Bragg Financial Advisors, Inc

โ€ขCIK: 1327055โ€ขFiling: Q4 2025

Bragg Financial Advisors, Inc., led by the seasoned investor team known for their contrarian and value-oriented approach, currently manages $3.1 billion in assets with a focus on technology and consumer staples, as evidenced by top holdings in AAPL and MSFT. Recently, the fund has made notable shifts by adding positions in PLUS and KO, while significantly cutting FISV and DD, reflecting a strategic pivot towards undervalued growth opportunities and a cautious stance on certain tech sectors.

Total AUM
$3.1B
QoQ Performance
+1.6%
Positions
260
Top 10 Concentration
18.7%
Latest Filing
Q4 2025

Top Holdings Allocation

AAPL2.7%
MSFT2.6%
VBR2.0%
GOOG1.9%
RLI1.6%
UGI1.6%
SUX1.5%
VBIL1.5%

๐Ÿ“ˆ Biggest Buys

PLUS
EPLUS INC
+787.7%
0.5% of portfolio
SFM
SPROUTS FMRS MKT INC
+75.0%
0.7% of portfolio
NJR
NEW JERSEY RES CORP
+38.2%
1.1% of portfolio
UGI
UGI CORP NEW
+18.8%
1.6% of portfolio
AGCO
AGCO CORP
+28.0%
0.8% of portfolio

๐Ÿ“‰ Biggest Sells

FN
FABRINET
-62.0%
0.9% of portfolio
IDI
INTERDIGITAL INC
-19.6%
1.4% of portfolio
SAIC
SCIENCE APPLICATIONS INTL CO
-22.7%
0.6% of portfolio
PRU
PRUDENTIAL FINL INC
-38.6%
0.2% of portfolio
0J7Q
IAC INC
-14.8%
0.5% of portfolio

Sector Breakdown

Other61.5%
Technology16.9%
Consumer5.5%
Healthcare4.6%
Financial3.9%
Industrial2.5%
Communication1.3%
Energy0.9%

๐Ÿšช Exited Positionssold since Q3 2025

BAC
VERIZON COMMUNICATIONS INC
SOLD
$2.2M
DD
DUPONT DE NEMOURS INC
SOLD
$2.0M
PSX
PHILLIPS 66
SOLD
$1.4M
ADP
AUTOMATIC DATA PROCESSING IN
SOLD
$1.4M
CL
COLGATE PALMOLIVE CO
SOLD
$1.3M
+141 more exited positions

Changes from Q3 2025

NEW2 new positions
โ†‘113 increased
โ†“77 decreased

Historical Filings

Q4 2025Q3 2025Q2 2025Q1 2025Q4 2024Q3 2024Q2 2024Q1 2024Q4 2023